Empowering Every Stage: Supporting Women’s Health Journeys with At-Home Testing

Alexis Tilburg
May 14, 2026
5 min read

May is Women’s Health Month, a time to focus on the unique and evolving needs of women throughout their lives. At Ash, we believe that healthcare should be people-first, meeting individuals where they are—which is often right at home. However, research shows that many women face significant hurdles in accessing care; in fact, roughly 28% of women report skipping or delaying healthcare visits due to various barriers.

For health plans and digital health companies, offering at-home testing solutions is a powerful way to close care gaps and provide a seamless, branded experience that supports women from their first screening to their postmenopausal years.

Foundational Care: Cancer Screening and STI Screening

In the early stages of a woman’s healthcare journey, establishing a baseline and staying on top of preventive screenings is essential. While pap smears and STI screening are standard screenings during an annual gynecologist visit, at-home screenings provide a private and non-invasive way to screen for these critical tests, while allowing for more productive visits with one’s Provider, post-result. 

Our HPV testing programs look at several high-risk types of HPV including the two most prevalent: HPV-16 and HPV-18, which are responsible for nearly seventy percent of cervical cancers

Beyond screening for cancer, staying proactive about sexual health is critical. Bacterial vaginosis is the most common vaginal infection in women of reproductive age with nearly 1 in 3 individuals experiencing it at some point. STIs like chlamydia and gonorrhea represent significant care gaps, particularly for women under 25. Ash provides discreet, white-labeled STI testing—including 3-site testing—that allows patients to collect samples privately, removing the stigma and logistical hurdles like finding time for an appointment that often lead to skipped clinic visits.

Family Planning: Hormone Health and Ovarian Reserve

For those navigating fertility and family planning, data is empowering; however, the complexity of reproductive hormones can be a barrier to proactive planning. Our Comprehensive Hormone Panel helps individuals understand their unique health status by measuring biomarkers like Estradiol, Progesterone, and Thyroid Stimulating Hormone (TSH). Each of these plays a critical role: Estradiol helps evaluate ovarian function and egg quality, while Progesterone is essential for confirming ovulation and supporting the early stages of pregnancy. Furthermore, TSH is a vital screening tool, as thyroid dysfunction can significantly impact menstrual regularity and the ability to conceive.

Beyond these foundational markers, understanding anti-mullerian hormone (AMH) levels can provide insights into ovarian reserve - the quantity of eggs remaining in a woman’s ovaries, helping women make informed decisions about their reproductive futures. By offering an AMH home test like Ash’s Ovarian Reserve Test, providers can offer a convenient experience that reduces the stress of traditional fertility clinics.

Navigating the Transition: Perimenopause and Menopause

The transition toward menopause, known as perimenopause, can begin as early as a woman’s 40s. During this time, hormone levels fluctuate significantly, leading to symptoms like irregular periods, sleep disruptions, and mood changes.

Ash offers specialized panels to help women and their providers manage this transition with data-driven insights:

  • Perimenopause Panel: Measures Estradiol and Progesterone to track the early stages of hormonal shifts.
  • Postmenopause Panel: Evaluates Estradiol, Follicle-Stimulating Hormone (FSH), and Luteinizing Hormone (LH) to confirm a woman’s menopausal status.

Providing these insights at home empowers women to have more informed conversations with their clinicians about symptom management and long-term health.

Proactive Protection: Heart Health

As women age, the risk for certain chronic conditions and cancers increases - cardiovascular disease, alone, is the number one cause of death in women, responsible for 1 in 3 deaths each year. Regular screening for conditions like cardiovascular disease are vital for improving long-term health outcomes. In addition to the cancer-screening options mentioned earlier in this article, there are a few key tests available at home to understand cardiovascular health:

  • Heart Health Panel: Our panel measures cholesterol, triglycerides, and HbA1c to help  members gain a better understanding of their overall heart health. 
  • Diabetes and Kidney Function: Our comprehensive panels provide an in-depth view of metabolic health and offer key insights into understanding risk factors of important chronic conditions. 
  • Weight Management: For those exploring weight loss interventions, our GLP-1 Suitability Panel ensures patients have the necessary baseline lab work before starting medication.

Why Ash is Your Strategic Partner

Ash isn't just a kit provider; we are a strategic ally for healthcare organizations. The Ash platform integrates into your existing ecosystem, allowing you to scale programs rapidly while maintaining your brand’s trust. By putting people first and removing barriers like location and schedule, we help you achieve better health outcomes for all women.

Contact us here to learn how Ash can support your women's health initiatives.

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Alexis Tilburg
Alexis is a VP Marketing at Ash with a focus on product marketing and demand generation. An Indiana University alum, she combines her passion for developing brands with her ten plus years of healthcare experience to drive meaningful results. Passionate about health equity and the importance of preventive care, Alexis is dedicated to being a part of brands that make healthcare accessible for all.

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